Comments for The Dark Side http://darksidemarketing.com An Engineer's Guide to Marketing Wed, 26 Jan 2011 18:24:50 +0000 hourly 1 http://wordpress.com/ Comment on The Positioning Statement as a Marketing Tool by What the writer wants from a product messaging document « Content Marketing for Technology http://darksidemarketing.com/2009/09/28/dark-side-power-the-positioning-statement-as-a-marketing-tool/#comment-210 Wed, 26 Jan 2011 18:24:50 +0000 http://darksidemarketing.com/?p=39#comment-210 [...] The Positioning Statement as a Marketing Tool from the Dark Side Marketing blog [...]

]]> Comment on Five Ways to Keep It Simple by Links for a Sunday evening http://darksidemarketing.com/2010/01/11/five-ways-to-keep-it-simple/#comment-198 Sat, 20 Nov 2010 17:03:03 +0000 http://darksidemarketing.com/?p=141#comment-198 [...] Five ways to keep it simple So, to simplify: take a look back at whatever you’re trying to say. Focus on your key message and cut away the cruft that stops your customer from understanding it. Put that engineering mind to rest: stop trying to be factually complete and exhaustive.  Instead, make sure you’re not wasting anyone’s time. [...]

]]> Comment on About the Author by Uncle Al http://darksidemarketing.com/about/#comment-196 Fri, 29 Oct 2010 23:13:22 +0000 #comment-196 Hi Jeff

I truly enjoyed “DarkSideMarketing”. Great Stuff!
Is Matt the journalist/business editor/my son, aware of your writing talent?
Hope you and your family are all well and enjoying the Halloween season.

Peace & Love

]]> Comment on Obama: Light Side or Dark Side? by Política para quem gosta de redes sociais | Eleições http://darksidemarketing.com/2009/09/18/15/#comment-189 Fri, 30 Jul 2010 23:43:11 +0000 http://darksidemarketing.wordpress.com/?p=15#comment-189 [...] retirada daqui This entry was posted in Uncategorized. Bookmark the permalink. ← Hello [...]

]]> Comment on Day two of Force Training for 500 Dark Jedi by Tweets that mention Day two of Force Training for 500 Dark Jedi « The Dark Side -- Topsy.com http://darksidemarketing.com/2010/05/14/day-two-of-force-training-for-500-dark-jedi/#comment-111 Fri, 14 May 2010 14:56:43 +0000 http://darksidemarketing.com/?p=184#comment-111 [...] This post was mentioned on Twitter by Jeff Foley. Jeff Foley said: New blog post: Day Two of Force Training for 500 Dark Jedi at #sds10 http://wp.me/pE5pq-2Y [...]

]]> Comment on Day one of “how to work with your bounty hunters” by Tweets that mention Day one of “how to work with your bounty hunters” « The Dark Side -- Topsy.com http://darksidemarketing.com/2010/05/13/day-one-of-how-to-work-with-your-bounty-hunters/#comment-110 Thu, 13 May 2010 16:02:34 +0000 http://darksidemarketing.com/?p=179#comment-110 [...] This post was mentioned on Twitter by Mike Damphousse, Sam Boonin and Jonathan Block, Jeff Foley. Jeff Foley said: New blog post: Thoughts on "learning to work with your bounty hunters" from Day One of #sds10 http://wp.me/pE5pq-2T [...]

]]> Comment on When the marketers are marketed to by Day one of “how to work with your bounty hunters” « The Dark Side http://darksidemarketing.com/2010/05/12/when-the-marketers-are-marketed-to/#comment-109 Thu, 13 May 2010 14:25:53 +0000 http://darksidemarketing.com/?p=175#comment-109 [...] The Dark Side An Engineer's Guide to Marketing « When the marketers are marketed to [...]

]]> Comment on Keeping Your Evil Scorecard Straight: Even More Flavors of Marketing (Part 2) by Day one of “how to work with your bounty hunters” « The Dark Side http://darksidemarketing.com/2009/11/06/keeping-your-evil-scorecard-straight-even-more-flavors-of-marketing-part-2/#comment-108 Thu, 13 May 2010 14:22:43 +0000 http://darksidemarketing.com/?p=99#comment-108 [...] Marketing Operations which doesn’t fit into my evil scorecard cast of characters (part 1 and part 2).  They have some roles also defined to be more encompassing, like field marketing and sales [...]

]]> Comment on Keeping Your Evil Scorecard Straight: Different Flavors of Marketing (Part 1) by Day one of “how to work with your bounty hunters” « The Dark Side http://darksidemarketing.com/2009/11/02/keeping-your-evil-scorecard-straight-different-flavors-of-marketing-part-1/#comment-107 Thu, 13 May 2010 14:22:37 +0000 http://darksidemarketing.com/?p=92#comment-107 [...] such as Marketing Operations which doesn’t fit into my evil scorecard cast of characters (part 1 and part 2).  They have some roles also defined to be more encompassing, like field marketing and [...]

]]> Comment on Five Ways to Keep It Simple by Links for a Sunday evening — Blackhat SEO http://darksidemarketing.com/2010/01/11/five-ways-to-keep-it-simple/#comment-103 Sun, 02 May 2010 22:27:02 +0000 http://darksidemarketing.com/?p=141#comment-103 [...] Five ways to keep it simple So, to simplify: take a look back at whatever you’re trying to say. Focus on your key message and cut away the cruft that stops your customer from understanding it. Put that engineering mind to rest: stop trying to be factually complete and exhaustive.  Instead, make sure you’re not wasting anyone’s time. [...]

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